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Category:    Home > Reviews > Custom Cars > 360VM - The Standard (Cars)

360 Video Magazine presents The Standard

 

Picture: C+     Sound: B-     Extras: B-     Main Program: B-

 

 

Accompanying an awful cycle of bad feature films on street car racing and culture that is the worse trend in recent cinema (think Driven, The Fast & Furious films, Biker Boyz and the especially dreadful Torque) and you get the real life equivalent on special interest DVDs.  360 Video Magazine is now in its 10th issue and The Standard continues to show the lifestyle of souped-up eco-cars and the women, money and other “party” accoutrements that go with it.  The twist here is that it comes from a Japanese American perspective.

 

What happens by default is that a rarely seen portrait of Japanese American life emerges where we see these usually invisible from the media young adults doing what everyone else their age might do in partying and having what they see as fun.  They would say that it is not a big deal and that (in politically correct by default form) that the writer was making too big a deal out of nothing.  In real life, the invisibility is an institutionalized racism problem in mass media and ignoring it will not make it go away.

 

Also, this is far more interesting than the films that think they are capturing this lifestyle, because there are no stupid narratives, laughable violence, melodrama, or clichés and (yes) stereotypes about this or any lifestyle involving unempowered youth.  Sure, this is ultimately a party DVD, but it is also a better reflection of those involved than a bad movie, as they are the ones in control of showing what is going on.

 

The full frame NTSC video is recent and looks good, but still cannot overcome the amateur circumstances of which it is shot, even when the women are taped so very carefully in parts.  The Dolby Digital 2.0 Stereo has Pro Logic surrounds and is not bad.  The extras include sections on the lady models (mostly Asian and often stunning) and a stills section accompanied by a Rap song, almost equaling the main program content and expanding the “party” factor that makes a DVD like this exits to begin with.  They may not be for everybody, but the 360VM series is one of the better series of its kind, because while the party goes on, the producers stay in control enough to capture it.

 

 

-   Nicholas Sheffo


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